Whosthat360 finance

Finance influencer Neha Nagar shares a powerful lesson from her interactions with some of India's billionaires: wealthy people spend differently. Instead of chasing status symbols, they invest in things that improve their health, knowledge, productivity, and perspective. From nutritious food and fitness to travel and premium tools, their spending habits are focused on long-term growth. The key takeaway is simple: build a richer life, not just the appearance of wealth

Finance influencer Udayan Adhye believes your first ₹25 lakh portfolio milestone can fundamentally change your relationship with money. As wealth grows, market fluctuations begin to feel more significant, making risk management and asset allocation increasingly important. Udayan explains why investors should focus not only on wealth creation but also on wealth preservation. A balanced mix of equity, bonds, and gold can help navigate volatility while staying invested for the long term

The newly launched Aadhaar app is packed with useful features that make managing your Aadhaar easier, safer, and more convenient. From updating your mobile number and address online to tracking Aadhaar usage and locking biometrics, the app puts greater control in users' hands. Finance influencer Neha Nagar highlights how these updates can save time, improve security, and simplify everyday tasks for millions of Aadhaar holders across India

A proposed GST rule could significantly lower the effective cost of purchasing cars for business use in India. Finance influencer Udayan Adhye explains that companies may be allowed to claim Input Tax Credit (ITC) on GST paid for eligible vehicle purchases. While the proposal has not yet been approved, it has sparked interest among business owners. If implemented, it could reshape how companies approach major vehicle investments and tax planning.

Parul Gulati has revealed how she transformed Nish Hair from a small startup launched with just Rs 5,000 into a business worth nearly Rs 50 crore. The actor-turned-entrepreneur credited consistent content creation, founder-led marketing and solving a real customer problem for the brand's success. From selling hair extensions herself to becoming the face of Nish Hair, Parul's journey highlights the power of execution, social media and perseverance.

Muskaan Mittal and Aashish Gupta left their high-paying tech careers in 2024 to pursue content creation full-time. The couple, who once earned a combined ₹35 lakh annually, revealed that their creator business generated ₹45.3 lakh in 2024 and crossed ₹1.09 crore in 2025. Through brand collaborations, affiliate marketing, digital products, platform monetisation, and group trips, they turned their passion for content into a thriving business.

As digital payments and online banking become an essential part of daily life, scammers are finding new ways to target unsuspecting users. Finance influencer Monica Malik highlights five common frauds that every Indian should be aware of, including UPI collect request scams, SIM swap frauds, phishing attacks, impersonation scams and remote access app traps. Understanding these tactics can help individuals protect their money, personal information and financial security from cybercriminals.

Could your family have forgotten money lying in old bank accounts, mutual funds or shares? Finance influencer Neha Nagar highlights three easy ways to check for unclaimed wealth online. Using portals such as MITRA, IEPF and UDGAM, individuals can search for inactive investments, forgotten dividends and dormant bank deposits linked to their name or family members. A quick search today could help uncover financial assets that have gone unnoticed for years.

Gujarat's Industrial Policy 2026 aims to give startups a stronger foundation with financial support, funding opportunities, and business incentives. As highlighted by CA Sarthak Ahuja, eligible startups can access monthly sustenance allowances, seed funding of up to ₹50 lakh, rent reimbursements for women entrepreneurs and interest subsidies on loans. The policy also promotes innovation through R&D support, acceleration programs, and a dedicated Startup Cell.

Finance creator Neha Nagar explains how a Home Loan Overdraft (OD) account can help borrowers reduce their interest burden while keeping their money accessible. Unlike regular home loan prepayments, funds parked in an OD account lower the amount on which interest is calculated and can still be withdrawn when needed. This strategy can lead to faster principal repayment and potentially save borrowers lakhs of rupees over the loan tenure.

EPFO 3.0 is set to transform how Indians access their PF savings, introducing faster and more convenient withdrawal methods. From removing employer approval to enabling instant transfers via UPI and ATMs, the upgrade aims to simplify the process significantly. With a higher auto-settlement limit and reduced delays, this move could improve claim success rates and give users quicker access to their own money.

Neha Nagar shares a simple SIP investment strategy that focuses on long-term wealth creation.

Finance influencer Udayan Adhye explains a smart mutual fund strategy that allows investors to earn up to ₹12 lakh annually with zero tax by using IDCW instead of SWP. By keeping total income within the Section 87A rebate limit, investors can avoid tax liability. However, he cautions that IDCW payouts are less predictable, impact NAV, and should be used strategically by retirees or low-income individuals.

The latest startup trends highlight high-growth opportunities for Indian founders across AI, healthcare, and agriculture. With investors actively looking to fund data-driven ideas, businesses focused on personalized medicine, low-pesticide farming, and AI-powered company tools are gaining traction. The key advantage lies in building strong, proprietary datasets and proving real-world impact, making it easier for entrepreneurs to attract venture capital and scale rapidly in 2026.

New RBI update makes credit score faster. Know how it affects loans, interest rates, and your CIBIL score.

Neha Nagar breaks down the four essential factors every homebuyer should evaluate before investing in a property. Using a real project example, she explains how to assess location potential, construction quality, pricing justification, and builder credibility. Her framework helps buyers filter out visually appealing but low-value options and identify projects with strong long-term growth. Neha's simple checklist turns real-estate decisions into smarter, data-driven choices for firsttime and seasoned investors alike.

Finance influencer CA Sarthak Ahuja explains two powerful steps businesses should take when clients delay payments without resorting to legal notices. He highlights using the GST portal's Communication Between Tax-payers feature to officially record non-payment and emailing clients with MSME registration details to remind them of the mandatory interest on overdue invoices. These measures create formal pressure, strengthen evidence, and help push clients toward clearing pending dues.

The DGCA has introduced major passenger-friendly reforms effective March 26, 2026, aimed at protecting travellers' money and simplifying flight bookings. The new rules include a 48hour free cancellation window, free name correction within 24 hours, and strict refund deadlines ensuring faster payouts. With clearer policies, zero penalty for early changes, and guaranteed tax refunds, these updates make air travel more transparent, flexible, and financially secure for flyers.

Finance influencer Anushka Rathod explains how experienced investors handle markets during war without panic or impulsive trades. Instead of rushing to cash or chasing sudden spikes in oil, gold, or defence stocks, smart investors follow a patient, staggered strategy. Spreading investments over time helps lower costs and reduce timing risks. Rathod adds that this approach works especially well with liquid options like ETFs, where entries and exits are smoother.

CA Sakchi Jain explains why loan insurance is not mandatory for borrowers