Oriflame Connects with Guwahati Crowd Through Mall Activation

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Mall Buzz Begins:

Shoppers moving through Central Mall are drawn to the activation, turning everyday footfall into curious engagement and lively interaction. [{ "selector": ".qclzp-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -75px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".mjjbp-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-326px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Beauty Within Reach:

Set in a premium retail environment, the experience invites visitors to explore products seamlessly during their shopping routines. [{ "selector": ".rezgp-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".pclek-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-326px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Creators Take Charge:

Influencers connect with the crowd, capturing spontaneous moments and sharing live updates that extend the activation's digital reach. [{ "selector": ".akzeu-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".addlm-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-329px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Scent Exploration:

Fragrance counters attract steady attention as visitors test, compare, and discover scents that match their personal style. [{ "selector": ".qgtcq-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".orsps-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-323px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Quick Beauty Fixes:

Short, insightful interactions offer practical tips and easy product knowledge tailored for daily use. [{ "selector": ".dmkbl-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".xxtpm-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-323px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Open Flow Experience:

With no rigid format, visitors engage freely, trying, discovering, and interacting at their own convenience. [{ "selector": ".tnojf-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".bjkef-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-323px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]

Guwahati Edition:

The Central Mall stop adds a modern, lifestyle-driven chapter to the Yatra, blending beauty with the city's shopping culture. [{ "selector": ".rtzln-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - -41px))", "opacity": "1", "visibility" :"visible"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }, { "selector": ".tkfaa-a", "duration": "1000ms", "fill": "forwards", "delay": "500ms", "keyframes": [ {"offset": 0, "transform": "translateX(-323px)", "opacity": "1", "visibility" :"visible" }, {"offset": 1, "transform": "translateX(0)", "opacity": "1", "visibility" :"visible"} ] }]